What does Microsoft's big NetEase-Blizzard partnership mean for Xbox? An analysis.
What does Microsoft’s big NetEase-Blizzard partnership mean for Xbox? An analysis. Daniel Ahmad of Niko Partners offers us some insights: After a fairly high-profile bust up, NetEase and Microsoft have once again returned Blizzard franchises to the Chinese region. But what does it all mean? When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works. Back in 2008, Blizzard Entertainment signed an agreement with Chinese tech giant NetEase to be the exclusive partner for publishing their games in the region....